Hellofriday is a cloud-based HRM and employee engagement platform. It empowers businesses to drive results by optimising employee engagement for remote, hybrid and in-office workers and taking the burden off of HR managers through automating core HR processes. A GDPR-compliant platform, hello Friday comes with more than nine modules and is highly customisable to each business’s needs.
£250,000
£50,000
We have an excellent MVP, and we will launch Hellofriday with our parent company, Friday Media Group (250 employees), as our launch partner. We are seeking investment of up to £250k to help us launch properly, ensure scalability, invest more in R&D and expand the customer success team.
Join our community to view the full investment opportunity.
Already have an account?
Hellofriday is a cloud-based HRM and employee engagement platform. It empowers businesses to drive results by optimising employee engagement for remote, hybrid and in-office workers and taking the burden off of HR managers through automating core HR processes. A GDPR-compliant platform, hello Friday comes with more than nine modules and is highly customisable to each business’s needs.
We have an excellent MVP, and we will launch Hellofriday with our parent company, Friday Media Group (250 employees), as our launch partner. We are seeking investment of up to £250k to help us launch properly, ensure scalability, invest more in R&D and expand the customer success team.
Our company’s vision is to increase the business productivity of SMEs by fostering a people-first culture and keeping the employees motivated and connected through a centralised HR channel.
What Makes Our Platform Unique
The only HR platform with VR events and training module
The only HR platform with a benefits allocation module
Easy to implement
Flexible & dynamic
Seamless digital collaboration
All-in-one solution
Our company’s vision is to increase the business productivity of SMEs by fostering a people-first culture and keeping the employees motivated and connected through a centralised HR channel.
What Makes Our Platform Unique
The only HR platform with VR events and training module
The only HR platform with a benefits allocation module
Easy to implement
Flexible & dynamic
Seamless digital collaboration
All-in-one solution
There are significant problems with the existing HR systems. Modern SaaS platforms must support the shift towards the remote and hybrid workforce. We developed Hellofriday, a next-generation HRM platform that empowers HR Managers and business leaders to achieve their people KPIs while streamlining their core HR processes in one platform.
Our primary focus will be on targeting enterprises with remote and hybrid workforces. We aim to focus on SMEs with a 40 – 1,000 employee headcount. We aim to help enterprises build a people-centric work culture, ultimately boosting business productivity.
There must be proper channels for employee feedback and recognition in the market. 85% of the global workforce doesn’t feel engaged in the workplace. So, we ended up developing hellofriday, a next-generation HRM platform that empowers HR Managers and business leaders to achieve their people KPIs while streamlining their core HR processes in one platform.
Our customers will buy a recurring annual license based on headcount. This can be augmented with implementation and professional services as a one-time purchase or on a recurring basis. We will charge a £9.99 Average rate per user per month.
At the moment, we are in the launching phase and aim to raise investment of up to £250k to help us launch in the market, gain traction and ensure the product’s scalability. Currently, our product is being tested internally with our parent company, Friday Media Group, as the primary launch partner. We have received positive customer feedback.
Our marketing strategy for Hellofriday will consist of the following:
Paid Campaigns (PPC)
Lead Generation Channels
Partnerships
SEO
Social Media Marketing
Content Marketing
Email Marketing
Brand Reputation Management
Affiliate Marketing
B2B Video Marketing
Webinars
Sales Plan
In 2023, we expect 50% of our customers to be Tier 1, with 50 users per customer. 30% of our customers are projected to be Tier 2, with 100 users per customer. 20% of our customers are expected to be in Tier 3, which has 250 users per customer, and there are no projected customers in Tier 4, which have 500+ users per customer.
Over the next five years, we expect the proportion of Tier 1 customers to stay relatively constant at around 45% while the proportion of Tier 2 customers decreases from 30% to 25%. The balance of Tier 3 customers is expected to fluctuate between 15% and 20%, while the proportion of Tier 4 customers increases from 0% in 2023 to 10% in 2027.
Overall, our customer mix is projected to remain relatively stable, with Tier 1 customers being the largest segment and Tier 4 customers being the smallest segment, but with gradual shifts in the proportions of each tier.
Investing in a startup involves risk, including loss of capital, lack of liquidity and dividends, and dilution, and should be done only as a part of a diversified portfolio. Please read our Capital at Risk Warning before investing. Please note that investments should be made by investors who understand and accept these risks, and tax treatment depends on individual circumstances and is subject to change at any time.
TrendScout does not provide legal, financial, tax or investment recommendations, and no communications from TrendScout, through this website or any other medium should be construed as such. Furthermore, nothing on this website shall be considered as an offer to sell or a solicitation of an offer to buy any equity, shares, or security to any person in any jurisdiction to whom or in which such offer, solicitation or sale is illegal.
